Last Updated on June 30, 2022
Proper flower care Is fundamental to the success of a floral business. Learn how the pros do it here.
This video covers tips and techniques for processing fresh flowers. While there are tons of floral design videos online, only a handful teach you the basics of flower care the way the pros do it.
It’s important to note that not all flowers are alike, and using these different tips and techniques will ensure that your fresh flowers perform better and last longer.
Whether you purchase flowers from a reputable floral outlet or cut them from your garden, implementing these basic steps will make you a pro when it comes to taking care of fresh flowers.
I think you will find this video quite useful. Take a look, I think you’ll come away with some valuable tips.
Did You Find the Video Helpful?
I certainly did, and that’s why I included it here. In my opinion, it explains how to process flowers the way you should do it.
I certainly hope you put these tips to good use because it’s a crucial step you need to do whenever you receive flowers.
It doesn’t matter whether they’re purchased locally or from a floral outlet online. The process is still the same.
I’m always amazed at the number of floral designers out there today who don’t know how to process flowers or use the right tools properly.
It’s the first thing we teach anyone who works for our shop, whether a newbie or a seasoned pro. Our reputation depends on the quality and vase life of the flowers we sell. That starts with proper flower care.
By the way, in case you’re interested, the bunch cutter, floral knife, and the floral preservative used in the video can be found on our Amazon shop page. We also use these tools and all of the products listed on the page in our shop.
Don’t Flowers Need to Be Refrigerated After Processing Them?
It’s a common misconception that cut flowers need to be refrigerated after being processed. Refrigerating flowers merely slows the opening process, but does little to extend flower life.
In my 40+ years of experience operating a brick-and-mortar shop, I’ve learned that when flowers are properly processed, they hold up really well without refrigeration.
To be fair, we do have a small portable refrigerator to hold a few corsages and a couple of buckets of flowers if necessary.
In my opinion, whenever you buy fresh flowers, keep it simple:
- Buy fresh
- Process immediately
Here’s the bottom line. Flowers will survive just fine without refrigeration, but not without proper processing and hydration.
My name is Greg Johnson. I’m the owner of Greenfield Flower Shop and the guy who created this site. I’m here to share some informative floral tutorials with you.
Okay, so here’s the big ol’ “but”.
I originally built this site as a password-protected resource for myself and my staff. There are a lot of great video tutorials online (like the fresh flower processing video you just finished watching), and I honestly just wanted a place where my staff and I could access the most worthwhile ones in one location.
I also believe that there is no shortage of opportunities online, which was a motivating factor in opening up this site to the public. Why not just be honest, right?
There is a lot of great floral content online, so why not earn some sponsorship revenues and affiliate commissions by sharing it? I don’t see anything wrong with that. and hopefully, you don’t either.
As you’ve noticed, I’m not one to pull punches. Sales pitches suck. They’re not my style, and making money is not my key motivator for maintaining this site. If something offered here does appeal to you, I just consider that a bonus.
But if it doesn’t, no problem.
The truth is, I’m very passionate about sharing my love of flowers with like-minded people like you!
So make this site one that you return to! I’m gonna keep sharing tons of high-quality videos in areas including flowers, weddings, and plants… and we’re just warming up.
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Til next time,